Russell Smith has some pretty good points in his article on the movie going experience, although I would say his manner of addressing the subject is decidedly melodramatic. He takes the small annoyances of the movie going experience and blows them up to super-sized madness. I went to the film Ghost Rider to prove that the movie theater experience is enjoyable, that the adventure sufficiently masks the minor irritations that come along for the ride.
I started out on the right foot by avoiding the line to get tickets. I went to automated kiosks that for some reason never have anyone at them. I had my ticket in hand in 2 minutes and 20 seconds by paying with my debit card. There are a few too many menus trying to get one to buy into the feeding frenzy, but it sure beat queuing behind the 30 other suckers who apparently find technology intimidating.
Apparently it has been a while since I’ve been to a movie, since they reinstituted cheap ticket prices on Tuesdays and I knew nothing about it. I was pleasantly surprised to learn that I had saved some money. I even considered buying some confectionary items. And then I saw the line. And then I was re-familiarized with the pricing structure. And then I said nuts to that and started towards the little room with the sticky floors.
I did have to wait in line for the teenager to rip my ticket in half before robotically gesturing in the general direction I should scurry. I waited for a family who had one person who beat me to the punch, which by default means they all did. Adding to the aggravation, even though they were all headed to the same show, each of the five were handed individual tickets by the father, and the ticket taker methodically tore and gestured in the same direction for each one. Of course, I was 20 min early so I don’t know what I was getting so excited about.
I enjoyed the movie trivia and commercials while I watched what Smith refers to as the swine in the pig barn. I have to admit, I am not nearly as repulsed as he is by peopling digging into traditional movie treats. I am dismayed that 5 cents of popcorn and 10 cents of pop cost $6.50. However, the smell of popcorn actually added a nice nostalgic element to the Ghost Rider experience. I remembered fondly back to the far removed era when my financial situation allowed for a little artery clogging indulgence. I had never really noticed before how quickly people inhale their popcorn. I thought one guy was going for the world record there for a moment. The floors were quite sticky which I admit bothers me. But once I effectively glued my feet into a comfortable position, I forgot all about it.
Smith effectively describes the inane conversations people have before the movie starts. This particular experience had very little of that. Three sentences were uttered in the entire 20 minutes I was sitting there. A few comments on cell-phone functionality were all. There were a surprising amount of vegetables there early for the sweet seats, all mesmerized by the commercials and movie trivia illuminating the canvass in front of us. I love the lady who referred to the Oscar party she was hosting as (superlative) THE most prestigious event of the year. I had to scratch my head and wonder why movie stars getting together to drink booze is more celebrated than literary or scientific recognition ceremonies–or even the Oscars themselves.
I was grateful when the show actually started as I could relax a bit from trying to identify socially unacceptable behavior in a maddening assemblage of normalcy. To illustrate this, a teen behind me actually commented on the directive to turn off his cell phone by saying he was glad they reminded him as he dug in his pocket to turn his off.
I usually verbally comment every show on how annoyed I am by the three to five minutes of commercials I am forced to endure. This annoys my wife considerably I am sure. What ever happened to showing a cartoon before the feature? I can bear the blaring advertisements as they stand, as I am usually late and miss them anyway. The day they start putting commercials in the middle of the film, however, is the day I start waiting for DVD releases.
The trailers on the other hand I really do enjoy. I think I like the anticipation of a good movie more than the movie itself. Spiderman2 and 300 got me revved up. So I got through the crappy opening of the main film without hardly noticing how disappointed I was.
Ghost rider generally proceeded along the exact same lines as I had imagined it would. Not a whole lot of originality went into the plot which would probably put it into Smith’s category of a schmaltz factory film.
I did enjoy the show mainly for its special effects and the comic book subject matter which sends me into a nostalgic reverie akin to viewing life through rose colored glasses. I sold my soul to Marvel a lot like Johnny Blaze sold his to the Devil.
I am quite selective of the movies that I go to the theater to see. The blaring sound and the humongous screen enhance even most terrible movies into the realms of tolerable. As for the sociality of the experience, there is something to be said about banding together with several hundred other Star Wars freaks to hear Yoda redefine acceptable sentence structure.
I would label this trip to the cinema as average on the small annoyances scale. The worst of it all was just four seconds of a guy stumbling past me with his cell-phone glowing like a light saber half way through the film. The flaming skull on the screen was temporarily extinguished at the time so I didn’t miss anything but lame dialogue anyway. I enjoyed the overall experience, and if I had not been specifically looking for something to enrage my sensibilities, I would not recalled any of those events.
All in all, I think Smith is seeking to entertain his readers by over dramatizing every negative detail of movie going. The problem with this is that every experience does not contain every annoyance he details and certainly not to the degree of grotesquery that he describes. This level of pessimism, while initially entertaining, simply does not hold water as one plunges into a typical theater experience.